
The car TikToks that sold out DIBS
Courtney Shields and Jeff Lee on a flopped Swim Week shoot, three videos filmed in a parked car, and the shade logic that took the brand into 592 Ulta doors.
View the story →We work with a small number of colour and fragrance brands each season. Tell us what launched and who it is for, and we will find the format our readers actually spend time with.
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Courtney Shields and Jeff Lee on a flopped Swim Week shoot, three videos filmed in a parked car, and the shade logic that took the brand into 592 Ulta doors.
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Carina Chaz on building Dedcool from samples and a mood board into a Sephora sell-through story, with Milk as the layering base and laundry as the second shelf.
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Danessa Myricks on mixing pigment at home, why multi-use colour sells, and what honest undertones ask of a brand that stayed self-funded.
View the story →Tell us what launched, who it is for and what it does well. Write to Heather Castellan at heather@glossreport.com; we reply within two business days.
The week's makeup and perfume launches, swatched and worn on real skin before we tell you which ones are worth buying.
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